Incentives in the Lapland region

Credits: Aurora Village Ivalo


An epic experience guaranteed.

From the midnight sun to the Northern Lights, an incentive trip to Europe’s last great wilderness is an experience to remember.
Credits: Aurora Village Ivalo

See the Northern Lights

Lapland is Finland’s northernmost region and an active outdoor destination that's known for its incredible, year-round light phenomena and vast arctic nature. In short, it’s a one-of-a-kind place that makes for an equally unique and unforgettable incentive.

People travel from all over the world to see the Aurora Borealis. And in Lapland, it’s visible approximately 200 nights of the year. For an authentic aurora chase, let guests bundle up and go on foot, by sled or via snowmobile. Prefer something indoors? Book a stay in a clear glass hut, bubble or villa. Either way, seeing the Northern Lights in person is an extraordinary experience travellers will never forget

An unforgettable experience.
Credits: Konsta Punkka

Gear up and get moving

Finland offers tons of ways to get behind the wheel and feel the wind in your face – even in the heart of winter. Hit the frozen track for an exciting bit of arctic rally driving or ice-karting. Or jump on a super-speedy snowmobile for fast-paced fun exploring the snow-covered landscape. Some places even offer noise- and fume-free electric snowmobiles!

Get behind the wheel for a fast-paced ride through snowy Lapland.

Cruise on an icebreaker

Travellers can hop aboard a mighty icebreaker for a one-of-a-kind experience. Arctic icebreaker Sampo, which formerly cleared Finnish waters for trade, transformed into a unique attraction in Kemi back in 1980. Tour the boat, take a cruise and prepare to be awe-struck by the feeling of more than 3,500 pounds of steel crashing through the Gulf of Bothnia. If your guests are feeling brave, they can even take a dip in the gulf’s icy waters – equipped with a wetsuit, of course!

Sampo – crushing ice since 1960.
Credits: Visit Sea Lapland

Take a ‘safari’

Get up-close-and-personal with these majestic creatures on a reindeer safari.
Credits: Juha Kuva

Looking for a more traditional way to introduce guests to the stunning landscape in Lapland? Blaze through arctic nature on a husky or reindeer safari. Most tours end with tasty treats and warm drinks beside a roaring campfire. Plus, attendees will have the chance to meet and interact with the animals and learn about the historic, one-of-a-kind relationship between Finland’s indigenous Sámi people and their reindeer.

Tee off in the snow

Why not give a round of golf, even in winter? Guests can bundle up and hit the green…er, white, to experience the sport in a whole new way. One popular spot to try is Santa Claus Golf near Rovaniemi. Just don’t forget to stock up on orange golf balls – the white ones are invisible in the snow.

Hit the (many) slopes

Lapland has the best slopes in Finland – and there are plenty to choose from. Ski and snowboard season typically starts in October and runs into May, but sometimes, hills even stay open into June! And don’t forget about the best part of hitting the slopes: après ski. Both Ruka and Levi are top picks for nightlife. Not into the idea of skiing or snowboarding? Take guests to Kaunispää, where they can borrow sleds and whiz down Europe’s longest toboggan run!

The ski season runs from October into May in Lapland.
Credits: Harri Lindfors /

Eat traditional food from Lapland

While most of the world has four seasons, Lapland has eight – and the best way to experience them is through food. Fortunately, Lapland has a variety of unique eateries to choose from. Prefer to play chef? Schedule a guided tour where attendees can stoke up the campfire and create a feast in the great outdoors – Finnish style!

Open fire brew: Probably the best cup of coffee you ever had.
Credits : Juho Kuva

Experience arctic nature

One of Lapland’s main draws is its exquisite natural landscape, and the best way to see it is to bundle up and get outside. From snowshoeing in the snow-capped fells to kick-sledding and fat-biking across the frozen tundra, Finland’s northernmost region offers plenty of activities for the outdoor enthusiast.

Credits: Vastavalo / Jani Seppänen

Chill out in style

Thanks to an abundance of the white stuff, Finns are expert snow-builders. In Levi, Ylläs, Kemi and Rovaniemi, guests can stay at a snow hotel or build a snow hut under expert supervision (then sleep in it!). They can also dine in a snow restaurant, have a drink in an ice bar, and play in a snow castle.

Shaken or stirred? At Finland’s ice bars, you can enjoy your cocktail any way you like as you literally chill out in the snow.
Credits: Riku Pihlanto