The city is home to 63,000 people, and it’s known for its Alvar Aalto architecture, many festivals, variety of sports activities and favourable attitude towards entrepreneurship.

Seinäjoki has solid experience hosting large events. In 2016, more than half a million event-goers came to town. Music festivals – like the Provinssi Festival, The Tango Festival, Vauhtiajot Race&Rock and Solar Sound Festival and many others – take place in Seinäjoki annually. The city also hosts events ranging from sporting events to party congresses and nationwide fairs.

Outside of summertime, Seinäjoki is a popular meeting point for different conferences and meetings due to its excellent geographic location. Thanks to its many train connections, arriving to the city from other areas of Finland (and beyond) is relatively easy. It takes under three hours to travel from Helsinki, Oulu, Jyväskylä and Turku and an hour from Tampere and Vaasa. What’s more, Seinäjoki is a compact city, which means all the necessary services are accessible on foot.

It’s no secret that the people of Seinäjoki are highly productive. After all, the world-famous Extreme Dudesons come from the area. But Seinäjoki is also the regional centre of business and service activities, with strong entrepreneurship, highly developed infrastructure, and good accessibility. While there’s a strong push toward success and development, it’s accompanied by long-standing traditions of collaboration and cooperation, which ensure the city and its inhabitants grow and prosper together.

South-Ostrobothnia is a centre of food production. Here, fields seem to stretch all the way to the horizon, delivering various grains, potatoes and vegetables to the local population. In fact, Finnish food companies Atria and Valio are some of the biggest employers in Seinäjoki, and food tourism is a core focus of the city’s tourism strategy. While you’re there, be sure to try “epas,” a Southern Ostrobothnian version of tapas and local delicacy.